1.
CREDIBILITY. A professionally designed logo sets your company
apart from your competition. A logo can make a large corporation look
polished, a small company look big or a new company look well established.
2.
IMPACT. The
right logo is an efficient messenger for your company, it increases
the impact of your promotional materials and attracts more customers
with brand recognition.
3.
MARKETING. A
good logo is the core to your marketing strategy. If your logo looks
"homemade", chances are the rest of your business will be
viewed that way too.